Privacy policy

Last Updated: 2026-04-28

At LIERRE AB, we are committed to protecting your personal privacy. This policy explains how we collect, use, and safeguard your personal data in accordance with the General Data Protection Regulation (GDPR).

1. Information We Collect

We collect information that is necessary for us to provide a high-quality customer experience and fulfill our obligations:

• Personal and Contact Information: Name, email address, shipping address, and phone number.
• Payment Information: Transaction data and billing address (processed securely via encrypted third-party payment providers).
• Device Information: IP address, browser settings, and user behavior via cookies.

2. Why We Need Your Data

We process your data based on the following legal grounds:

• Fulfillment of Contract: To process your order, handle payments, and deliver your products.
• Legal Obligation: To comply with accounting laws and other statutory requirements.
• Legitimate Interest: To improve our services and communicate with you regarding your order.
• Consent: For marketing purposes, such as newsletters (you may opt out at any time).

3. Sharing Your Information

We never sell your data to third parties. We only share information with trusted partners essential to our business operations:

• Payment Providers: [e.g., Klarna, Stripe, PayPal] for secure transactions.
• Logistics Partners: [e.g., PostNord, DHL, FedEx] to deliver your package.
• IT Services: Hosting providers and technical support services.

4. Data Retention

We retain your data only for as long as necessary for the purposes for which it was collected:

• Order history is stored for 7 years in accordance with [Country, e.g., Swedish] accounting laws.
• Marketing data is stored until you withdraw your consent.

5. Your Rights

You have the right to your own data! At any time, you may:

• Request an Access Report (Subject Access Request) to see what information we hold about you.
• Request that we rectify incorrect information.
• Request the erasure of your personal data (unless we have a legal obligation to retain it).
• Object to the use of your data for direct marketing purposes.

6. Contact Information

If you have any questions regarding how we handle your personal data, please contact us at: 

Email: Sales@lierrefragrance.com